For High-Achieving Executives Who Feel Like Their Body No Longer Reflects Their Success

Reclaim Strength, Structure, and Confidence — Without Sacrificing Career, Travel, or Lifestyle

This isn’t some fitness trend or 30-day challenge. This is a battle-tested transformation system built for leaders who refuse to settle for soft. If your body no longer reflects the discipline, power, or presence you’ve built in your career, it’s time to change that. This is where strength meets structure. Where clarity meets confidence. We built Ascend to help high performers reclaim their edge - and keep it.

Meet the Founders

Built by People Who’ve Done the Work Themselves

Daniel Lindberg

After heart surgery and years of burnout in corporate leadership, Daniel lost 50+ pounds, rebuilt his metabolism, and gained 20+ pounds of lean muscle—while leading teams and managing multimillion-dollar risk.


He built this system for people like him: high-performers who need real results without sacrificing work, family, or focus.

Co-Founder

Jessica Walls

Jessica is an elite athlete and ICU nurse with over 10 years of clinical experience.
She helps high-achieving women restore strength, avoid muscle loss on GLP-1s, and build a lean, strong body without extreme diets.


Her approach is focused, science-backed, and tailored to every client’s real life.

Co-Founder

Why Most Programs Fail – And What We Do Instead

The Executive Blueprint for Strength, Energy & Metabolic Control

Most Programs Fail Because They Skip the Hard Parts

Problems in the Industry

  • Ignore GLP-1s or treat them like magic

  • Kill muscle with calorie cutting

  • Leave women underfed, men confused

  • Use hype, not habits

  • Offer one-size-fits-all group protocols

  • Avoid hypertrophy (the one proven path)

  • Treat weight loss like the goal, not the byproduct

  • Track nothing: no muscle, no markers, just a scale

You Don’t Need a New Diet. You Need a New Baseline

What We Do Instead

  • Executive Baseline Reset

  • The Ascend Strength & Hormone Protocol

  • The Nutrition Command Center

  • The Executive Accountability Matrix™

  • The Confidence Rebuild Stack™

  • Weekly/Monthly/Quartely Metrics + Scientific Review

  • Real-Time On-Demand Video Support

  • The Ascend Guarantee

Considering GLP-1... Or already on them?

Don't Just Lose Weight. Build a Body That Can Carry It.

GLP-1s work — but most people lose more than just fat.

-They lose strength.

-They lose energy.

-They lose muscle… and look worse at the end than when they started.

We built a smarter system:

For high-achievers already on medication and seeing the side effects

For those considering it but want a plan that avoids rebound, softness, or fatigue

For anyone who wants a proven off-ramp — not just another “weight loss phase”

This is how executives lose 30–50 pounds, retain 90%+ of their lean mass, and exit medication leaner, stronger, and in full control.

I Didn’t Just Build This Program. I Lived It.

Start Your Transformation

Get the Executive Optimization Checklist

See exactly how we rebuild energy, strength, and control—without crash diets or guesswork. This free checklist breaks down the process step by step.

Frequently Asked Questions

Question 1: Do I have to be on a GLP-1 to join?

No. This program is optimized for people who are on, coming off, or considering GLP-1s.

If you’re not using them, you’ll still benefit from our muscle-first fat loss system, built to optimize strength, metabolism, and biological age.

Question 2: What if I’ve already lost weight but feel weak or flat?

That’s exactly who this is for.

GLP-1s are great at cutting weight, but they don’t protect your muscle, metabolism, or energy.

We’ll help you rebuild your body using our muscle-sparing protocol, including high-touch coaching, meal planning, and strength-focused training.

Question 3: How much time do I need each week?

You need 30–45 minutes, 3–5 times per week, that’s it.

This is built for high-performers who don’t live in the gym. We’ll customize everything to fit your schedule.

Question 4: What if I travel a lot or have a crazy schedule?

Then this is made for you.

We’ve worked with executives, founders, and clinicians, people who live on planes and calls.

We build the system around your life. Not the other way around.

Question 5: Will I get help with food and supplements?

Yes. We’ll give you a full nutrition protocol tailored to your goals and lifestyle, including:

- GLP-1 compatible meals

- Simple supplement stack

- Restaurant and travel hacks

- Personalized hydration and macro guidance

Question 6: How long is the program?

Our core transformation is designed for 6 months, that’s where real strength, metabolic repair, and identity shifts happen. We do offer a 3-month option for those just getting started, but most clients stay in for the full experience once they see what’s possible.

This isn’t a crash course. It’s a system for building a high-performance body that lasts.

Get Your Executive Optimization Checklist Today